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If you’re not taking your website security seriously, you’re playing with fire. I recently worked with a client who faced every business owner’s digital nightmare: their domain was hacked—and the hackers demanded $5,000 in ransom. The result? We scrambled to get a temporary version of their website up just to stay visible. But the damage… Continue reading How to Prevent Website and Domain Hacking Before It Destroys Your Business

Font licensing might sound like a minor technicality, but trust me — it’s anything but that. I recently had to step in and fix a website where Adobe Fonts looked like they were working… but weren’t being used correctly under the hood. It quickly escalated into a legal and ethical issue — the actual font… Continue reading Font Licensing Drama: What You Need to Know (and How to Avoid It)

For founders wrestling with the challenges of launching a startup, LinkedIn has become an essential weapon in their arsenal. This platform transcends its roots as a simple job board, transforming into a dynamic hub. Here, founders can cultivate robust networks, establish themselves as thought leaders, and attract the resources critical for propelling their ventures forward.… Continue reading Using LinkedIn as a Founder

Noplace is a breath of fresh air in the social media landscape. Unlike its algorithm-driven predecessors, Noplace throws it back to the early days of the internet with highly customizable profiles that users can deck out in a riot of colors and fonts, reminiscent of MySpace. This focus on self-expression extends beyond aesthetics; the app… Continue reading No Place Social Media App

Websites and landing pages serve a distinct purpose and can impact your online strategy in different ways. Understanding their roles will help you make informed decisions to best meet your objectives. What is a Website? A website is an online platform with multiple pages that give detailed information about a business, organization, or individual. It… Continue reading The Key Differences Between Websites vs Landing Pages

Embarking on the entrepreneurial journey is a complex adventure, filled with unforeseen challenges and harsh realities. We’ve gathered insights from co-founders, CEOs, and various leaders who’ve experienced the highs and lows firsthand. From acknowledging mental health challenges to embracing courage and creativity, here are 32 candid reflections on the dark realities of entrepreneurship that every… Continue reading How Hard Is Entrepreneurship, Really? 32 Leaders Share Their Honest Experiences

In today’s digital age, your online presence is your reputation. Gone are the days of relying solely on a resume to land your dream job or build a successful business. In 2024, personal branding is critical for anyone looking to stand out. Recruiters are 70% more likely to interview candidates with a solid online brand.… Continue reading Personal Branding in 2024: How to Boost Your Brand

The way brands promote themselves and their products and services have changed massively over the last decade or so, and digital marketing is taking the business world by storm. With the use of social media platforms, advancements in website technology, and the introduction of influencer marketing, many brands are putting their digital marketing strategies at… Continue reading The future of digital marketing: Where does it lie?